Marketing in 2026 is shifting from mass reach to meaningful connection; which has been an ongoing trend since social media came into being. The most effective strategies center on deep personalization, AI-driven insights, authentic community building, and trust-first storytelling.

Marketing and advertising has become so fragmented over the last few decades. Marketers cannot honestly identify one media or even a...

Free Report: The Executive Marketing Leadership Survey Highlights: Virtual Events 1. Marketers will plan asynchronous events that plug into the funnel. 2. Community marketing will replace event-based marketing. 3. Businesses will find new ways to encourage online connections. 4. The interactivity that's been promised for decades is now a necessity for 2021. Brand Values 5. Customer-centricity will propel brands forward. 6. Brands will navigate an increasingly polarized socia